Who makes the rules for these kinds of projects anyway? A repeat isn’t a repeat if I have different things to say, right?
Right.
For my birthday, I asked the universe for some comfort. Warm arms and baking pies and anything that can keep me from feeling like I am flailing.
After a season of men who can’t make up their minds or do and decide I should fit a role I don’t want, it took a hot minute, a step back, and a few nights of solitude to keep from running. I’m sorry – it’s been more than a little while since I’ve met anyone unafraid of feeling feelings and what they might mean.
Oh, you. You walk through the door, and suddenly, my life is all Dashboard Confessional and wine.
How very unexpected.
There is some fire between you and I that I haven’t quite decided is dangerous or not. But I suppose there is only one way to find out.
You’ve already been warned. I make mistakes. And when I make them, I go all in. I do not remotely have it together. But I am trying. And I am smiling my way through the climb.
I see that in you, too. That’s probably been the biggest surprise so far. You try as hard as I do. You care too much, and you’ve been taken advantage of because of it.
That’s probably why you’ve heard all my baggage… and it’s nothing.
No shock. No surprise, even. Just the acknowledgement that it’s made me me to you, for you, and wow, aren’t we lucky?
Aren’t we.
Recent + Relevant Posts:
A big ask – and lots to give.
As some of you know, I’ve been staying at my mom’s since August. It’s helped me stabilize my finances some and keep up to date on all those lovely little pieces of debt I’ve been paying off while I was searching for a job. And if you’ve known me long, you know that staying there…
What happened. (Now leave me alone.)
Lately, I’ve been a little, um, emotional. Tapped out. Closer to fight or flight than I want to be. I kicked a foot-shaped dent into the side of some asshole’s Mini Cooper who tried to get me to get into his car. (I’m pro sex work/ers, but I’m real anti old white guys thinking everyone…
Fuck love and light.
Trigger warning: Woo woo bitches with no backbone taken to church below. I am very, very angry. I’ve been working online for the past 7+ years, and let me tell you, I never planned on being a marketer. Once upon a time, I just wrote. I shared the things I was learning in the hopes…
It took me 7 years to find sustainable success. How long will it take you?
I’ve been having a lot of great conversations with my colleagues about what it takes to be successful in business, especially around how long it takes. The common theme I’ve heard from people I respect and have watched grow alongside me is that it takes many of us 7 years. SEVEN YEARS?! I hear you…
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Dusti Arab, Fractional CMO
And the founder of the reinvention co, a marketing consultancy specializing in working with personality-driven companies with small teams.
Intense, fun, and relentlessly practical, Dusti understands the lives of small business owners are deeply intertwined with their businesses, and if their marketing is going to be sustainable, it can't get in the way of why they do what they do. (And honestly? It should be fun so they actually want to do it.)
She is the host of Referral Worthy, a podcast for small business owners ready to go from "best kept secret" to the go-to name in their niche.